Internet Marketing

Inbound Marketing

Inbound Marketing is marketing focused on getting found by customers. In traditional marketing (outbound marketing), companies focus on finding customers. They use techniques that are poorly targeted and that interrupt people. They use cold-calling, print advertising, T.V. advertising, junk mail, spam, and trade shows. Technology is making these techniques less effective and more expensive. Caller ID(…)

Forecasts for 2012 : Internet becomes social

Content Marketing Institute posted a presentation with projections of industry marketing and social media, in 2012. Among them is as obvious facts, and so incredible. Do they come true next year, time will tell, but we will publish a small selection of predictions for your reference. Google + will become a new platform for blogs, users can(…)